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ABOUT David Chou

David Chou is a healthcare industry leader in the digital space.  David is the CIO for Luye Medical Group (Cleveland Clinic Connected) while also serving as the VP, Principal Analyst of Silicon Valley based Constellation Research, Inc.  Chou has held executive roles with the Cleveland Clinic, Children's Mercy Hospital, University Of Mississippi Medical Center, AHMC Healthcare, Prime Healthcare, and is also advising many academic medical centers and healthcare start-ups.  

David is a dynamic keynote speaker and industry commentator working with clients to transform their business models using technology.  He has spoken around the world at healthcare tech-related conference including keynotes for leading industry events and intimate executive settings. Chou is also one of the most mentioned CIOs in the media and well quoted in outlets such as the Wall Street Journal, Modern Healthcare, HIMSS Media, ZDNet, CIO.com, Huffington Post, and Becker's Healthcare.  David is an active member of both ACHE and HIMSS while serving on the board for CHIME. 

Change yourself first!

April 25, 2017

To a large extent, personal growth depends on embracing opportunities for learning and discovery, whether that be through meeting new people, experiencing new things, or thinking in radically different ways than you’re accustomed to. While it might be much more comfortable to go with the flow and leave the status quo undisturbed, that approach undoubtedly will lead down the road to complacency, and most likely zero self-growth as well.

 

While there’s something to be said for being comfortable, that’s not usually the track adopted by those who intend to lead – leadership is instead born of an attitude which calls for disrupting yourself, i.e., leaving behind one’s comfort zone and climbing the rockier road to greater heights. As thought leader Jennifer Sertl once wrote, “Innovation ultimately begins on the inside,” which succinctly expresses the notion that real change is seldom simply thrust upon you, but is instead brought about through intentional pursuit.

 

Can you be an agent for change?

Maybe you think of yourself as someone who can be a true innovator, or an agent of change in your company. But before you think about the disruptive innovation you might bring about in your company – are you prepared to disrupt yourself? There’s a definite risk involved with disrupting yourself, because you might well fall flat on your face, and find yourself going through a loss of reputation, maybe even a loss of status through demotion, or through a lateral move that puts you safely away from the forefront of business.

 

Here’s the catch though. If you’re trying to plan for disruptive innovation, either within or without you, it’s probably a waste of your time. As observed by Columbia University Professor Amar V. Bhide, the most successful new business ventures rarely become the embodiment of what was originally visualized by their founders, and in about 90% of all cases, those strategies originally embarked upon were not even the ones which ultimately achieved success.

 

What that means is that real disruptive innovation doesn’t come from values or principles in your current inventory of personal understanding and perceptions. The ways that you measure success or excellence currently may be what has to change in order for you to experience a personal disruption, which can lead to impacting your organization in a similar way.

 

As an example, consider the metrics for personal success you had when you were 21 years old – big salary, fine house, nice car, four weeks annual vacation, etc. How did those metrics change when you got to be 40 years old? Whether or not you actually achieved any or all of those things, were the measurements of success the same? Or were they more like job satisfaction, social contribution, family values, self-learning, and personal growth?

 

Of course, a lot of this changing perspective had to do with maturity and probably an evolving family life, but it’s that same kind of mechanism which can lead to personal disruption – an entirely different set of attributes by which you measure success or achievement. Those attributes may not be apparent to you in your complacency stage, but when you force a different, riskier mindset upon yourself, you trigger a personal disruption, which just might make you an agent for disruptive innovation in your company.

 

How do you go about disrupting yourself?

A great way to start is by simply trying new things – visit unfamiliar places, so that your brain starts making new neurological connections. Internally, that re-wiring of the brain might well trigger new thought processes and attitudes, which can spill over into your daily perspective on things. Take a trip somewhere new, attend a show or seminar that you wouldn’t normally go to, listen to music that you’ve never tried before, or read a book that is outside your normal range of interest. Anything that represents a new kind of experience for you has the potential to trigger self-disruption.

 

The people you associate with can have a huge influence on your thinking, whether you realize it or not. By placing yourself at least occasionally in company with people who ‘stir the pot’ and think creatively, you may be inspired with ideas yourself that you certainly wouldn’t have come up with on your own. Networking with colleagues and other interesting people provides fertile ground for the seeds of ideas to germinate.

 

Finding something to be passionate about can be another vehicle for self-disruption. Even if it’s long-established idea you’ve had, the disruptive part comes into play when you really immerse yourself in it totally, and take risks that will really make it your life’s passion. Yes, it carries the risk of utter failure, but that’s the nature of disruption – it goes well outside the box, where the supports are fewer and the risks are greater.

 

Don’t be afraid of deviating from the tried-and-true path of things in business. Maybe your background knowledge has given you the understanding and the perception to look at how a business is being conducted, and see that this other body of knowledge you have can make it better. Maybe a square peg won’t go in a round hole, but – why not change the shape of the hole?

Lastly – believe in yourself. Invest in yourself. If you’re to be an agent for change and a leader in your company, there’s no room for self-doubt and self-recriminations. Go there boldly and confidently. Give yourself opportunities for self-disruption and expose yourself to things outside the realm of your complacent world. You’ll start seeing things in new ways because your brain is creating new paths and making new connections internally, and that’s when your world will really get exciting.

 

You will literally be transformed – and that’s when you’ll be in a position to transform your organization.

 

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